If you're going to face the masses on Black Friday, which usually means jammed packed stores, and some people not being nice when fighting over the last toy that their kid just has to have, you'd better get some insane deals to make up for it.

A new study analyzed the Black Friday ads from 29 of the biggest retail chains in the country to figure out who's offering the best average deals this year and who's offering the worst.

The average deal overall is 40.4% off. That's an improvement from last year when it was 37% off.



Source: WalletHub

And the best deals this year are at , Stage department stores. That includes Stage, Bealls, Palais Royal, Peebles, and Goody's where things are an average of 69.8% off.

The other stores that are averaging at least 50% off are Belk, that one Tom and I had to look up, we had never heard of it..probably because it is Maryland, JCPenney, Kohl's, New York & Company, Dick's Sporting Goods, and Kmart.

The other stores that are averaging less than 30% off are True Value, Costco, Harbor Freight, Amazon,  Big Lots, Dell and Best Buy.

Another way to handle Black Friday shopping, go local with smaller hometown businesses.